About Us

At Little Tikes, play is recognized as an essential part of childhood, not merely a way to occupy time. Every day presents children with countless chances to explore, imagine, and grow, and the company’s mission has always been to support these experiences. From the outset, Little Tikes has focused on crafting toys that encourage children to move, think, and create their own adventures. Play is seen as a critical element in fostering confidence, creativity, and joy through active, hands-on engagement.

The design philosophy at Little Tikes centers on the idea that children learn best when they are actively involved. Whether climbing, riding, building, or engaging in imaginative role play, physical activity and creative exploration form the foundation of their development. Movement helps children understand their bodies and their environment, while imaginative play allows them to experiment with ideas, roles, and narratives. By combining these aspects, Little Tikes seeks to ignite curiosity, encourage independent thinking, and inspire children to view play as an open-ended journey of discovery.

Over the years, the company has adapted to the changing needs of families while staying true to its original mission. Little Tikes toys are created with real children in mind, considering how they play, grow, and shift interests over time. Durability, safety, and thoughtful design remain central, ensuring that products withstand energetic daily use while continuing to delight and inspire. This long-term perspective reflects the company’s understanding that exceptional play experiences are built on trust between parents, children, and the brand itself.

With more than four decades of experience, Little Tikes has developed deep insight into what makes toys meaningful. This understanding has been shaped by generations of children enjoying their products in homes, backyards, and classrooms. Each new generation brings evolving needs, and the company continues to listen, innovate, and adapt. The resulting collection combines the familiarity of classic play patterns with innovative new ideas, keeping toys relevant and engaging across generations.

Founded in 1969 and headquartered in Hudson, Ohio, Little Tikes began with a clear purpose: to enrich childhood through play. The company has maintained strong local roots while reaching families worldwide, reflecting a dedication to both community and the original values that inspired its creation. Staying grounded has allowed the brand to grow while remaining focused on what truly matters—creating meaningful, joyful experiences for children.

Throughout its history, Little Tikes has evolved alongside the story of childhood itself. While technology, trends, and lifestyles continue to change, the need for imaginative, active play remains constant. Little Tikes celebrates that need by producing toys that spark laughter, movement, and creativity. Each toy serves as an invitation for children to explore, express themselves, and build lasting memories. Through decades of dedication, Little Tikes continues to champion the simple yet profound joy of being a child.